UniCredit presents Uni Sonos at Milan Design Week 2024

A project that stems from UniCredit's ongoing commitment to supporting women's empowerment and an important collaboration combining design and culture. Uni Sonos is formed in partnership with the Arena di Verona and Studiopepe, an international design studio led by two women. Featuring a never-before-seen collection of stunning costumes of Aida and female figures created for the 100^th Arena di Verona Opera Festival 2023 by Stefano Poda, an installation that merges music and architecture, the worlds of finance, art and design bringing them together. This landmark collaboration is derived from the concept of "Uni Sono", where voices with different timbres and characters unite to resonate with the same frequency and pitch, reflecting UniCredit and Studiopepe's shared values of unity, support, and togetherness.

The project also attests UniCredit's well-established partnership with Fondazione Arena di Verona, the only Italian opera foundation directed by a woman, Cecilia Gasdia (currently in her second term). Uni Sonos showcases the very peak of female creativity and culture in a unique setting that mirrors the iconic Arena di Verona, with contemporary amphitheater-shaped structures that serve as both a stage for performances and a communal gathering space. Its inviting, curved forms encourage exploration and the pleasure of discovery. The Auditorium will also host discussions, uniting thought leaders and innovators to delve into topics related to Italian culture, societal trends, and aspirational design.

Throughout Milan Design Week, visitors will experience the power of voice and unity through a series of captivating performances and the installation at the UniCredit Building. These enchanting evening performances will create a unique and immersive experience that underscores the significance of integration and togetherness.

During the day, attendees are also invited to record audio clips of their own voices, to be woven into an evocative symphony. This interactive element of the project emphasizes the importance of creativity and interaction in shaping a more equitable and sustainable world.