UniCredit CEO Andrea Orcel and Ferrari CEO Benedetto Vigna talk about a new partnership built on shared values
Thursday 30 January 2025
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After having launched the new partnership, the two CEOs shared some insights into the values that unite our brands and more.
To mark the launch of this new partnership, we are proud to share an exclusive video interview featuring UniCredit CEO Andrea Orcel and Ferrari CEO Benedetto Vigna. In this candid conversation, they discuss the vision behind this partnership, the values that unite our brands, and how we aim to deliver impactful experiences for our clients and communities.
Watch the video:
Bridging Tradition and Innovation
As deeply rooted Italian brands with global reach, UniCredit and Ferrari both draw strength from their rich histories while striving to innovate for the future.
High Performance and Innovation:
While Scuderia Ferrari HP pursues speed and precision on the racetrack, UniCredit focuses on empowering clients and communities with top-tier financial solutions. Together, we aim to develop new banking opportunities tailored for Ferrari fans and clients of our pan-European bank.
Join Us on This Journey
This partnership represents more than a collaboration between two iconic brands—it’s a shared commitment to excellence, innovation, and positive impact. Together, UniCredit and Ferrari will strive to create meaningful opportunities and unforgettable experiences for our clients, employees, and communities.